ACADEMY OF CRAFT TRAINING + BIRMINGHAM CREATIVE

Birmingham Creative partnered with the Academy of Craft Training to produce a recruitment film designed to inspire high school students to consider careers in the construction industry. The film highlighted the many trades that make up the field, showcasing the diversity of skills and opportunities available. By combining engaging visuals with authentic storytelling, we demonstrated that construction is not only a thriving industry but also a rewarding career path with a wide range of possibilities. The film served as a powerful tool for outreach, connecting with students and shaping the workforce of tomorrow.